The fascinating story of a courier company run by deaf people!
Last updated on: November 9, 2011 17:41 IST
Abhishek Mande Two years ago Dhruv Lakra started out Mirakle Couriers that is almost exclusively run by people with hearing disabilities. This is the success story of the 32-year-old entrepreneur and his company.
A few days before the country celebrated Eid, Mumbai-based entrepreneur Dhruv Lakra found himself with a rather unique problem on his hands. A Muslim gentleman who'd heard of his courier service wanted them to deliver over 3,000 Eid cards across the city.
Lakra and his team of over 50-odd people were far from ready for this. It was a challenge that few courier companies of that size could've been able to meet. Delivering so many shipments in less than two days was out of the question.
With Mirakle the challenge gets more complex -- all its delivery boys and each of its back office staff is deaf.
Sitting across the table from me, Dhruv Lakra speaks softly and in short sentences. He doesn't like to deviate from the question he's asked and seems like a man of few words.
For now though, Lakra is getting a little fidgety. He's promised me this meeting but his heart and mind are back at the office where everyone is trying to sort out the 3,000 cards that need to be delivered ASAP.
It's a little more complicated as one of the two days they have to deliver is a Sunday, the one day that the staff looks forward to. Lakra knows it will be a tough job trying to explain them the importance of making this work.
So when he returns to the office about 29 minutes later, he will have rolled up his sleeves and along with his staff would be sorting out the cards.
Surely, money is a factor why everyone is working at Mirakle Couriers.
Yet somewhere I'd like to think it isn't so much for the cash that Lakra and his men would be delivering the huge consignment that's just landed on their hands.
For the people at Mirakle it is an occasion they must rise to.
Over two years they've worked hard to build a reputation of being professional and efficient. Certainly, a measly order of 3,000 cards isn't going to ruin that.
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